Sales Qualification Engine Productized Sprint
Half your pipeline was never going to close. Now you know which half.
We install the right qualification framework for your business, MEDDIC, SPICED, or the variant that fits your sale, live inside your CRM, scoring every opportunity on its real probability of closing. Your team stops chasing deals that were never going to land, and your pipeline starts reflecting reality. Three weeks, one fixed price.
- Duration
- 3 weeks
- Price
- $3,500 fixed
- Framework
- MEDDIC / SPICED
Your forecast is only as good as each rep's instinct.
Ask three of your reps why a deal will close and you get three different answers, none of them written down, none of them comparable. So you can't project what will actually land this quarter, because the pipeline runs on gut feel instead of a standard everyone applies the same way. In a considered sale with a long cycle, that guesswork compounds: reps pour weeks into opportunities that were never going to close, and the ones that deserved that time get a fraction of it.
The cost is two-sided.
Hours your team will never get back, spent on deals that were dead on arrival.
A forecast you can't stand behind, because it was never built on anything firmer than optimism.
The Sales Qualification Engine puts one standard where your deals already live.
We install a qualification framework, MEDDIC, SPICED, or the variant that fits your sale, directly inside your CRM. Every opportunity gets scored against the same criteria. Every stage has exit conditions a deal has to meet before it moves forward. The score is no longer one rep's opinion, it's a reading every person on your team produces the same way.
It runs on the deals you already have. We pull your closed opportunities, won and lost, and build the criteria from what actually separates the two in your business. Then it lives in the CRM as required fields, stage gates, and an automatic score, so qualification happens in the flow of the work, the moment a rep updates a deal.
- 01Required fields per stage
- 02Exit conditions as stage gates
- 03One automatic qualification score
Three weeks, five stages, and a working system your team is already using by the end.
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Week 1
Diagnosis & deal autopsy
We pull 20 to 40 of your closed deals, won and lost, and run a working session to find what actually separates the deals that close from the ones that don't. You leave with a Gap Report on where your qualification breaks down today.
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Week 1
Framework design
We adapt MEDDIC, SPICED, or the variant that fits your sale to your language: criteria, exit conditions per stage, and a scorecard built around how your business actually qualifies an opportunity.
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Week 2
CRM build
We configure it inside your CRM. Custom fields, required fields per stage, stage gates, an automatic qualification score, and a clean forecast view. Tested and ready to run.
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Week 3
Training & rollout
A live session with your reps and manager, a simulated deal review on the new system, and a cheat sheet your manager keeps using after we step back.
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Day 14
Adoption check
Fourteen days after rollout, we verify the team is using it on real deals. If it isn't sticking yet, we stay until it is.
What changes once the system is live.
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Your deal reviews change first. Instead of every rep narrating a story about why a deal feels good, the review opens with a score everyone reads the same way. The conversation moves to the deals that need a decision, and the ones that were never real get named and set aside.
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Where your reps spend their hours changes next. The weeks that used to leak into opportunities going nowhere get redirected to the deals with a real chance of closing. Same team, same hours, materially more of them aimed at revenue that can actually land.
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And the number you take to your board changes last. It becomes a projection built on one standard, every deal scored the same way. You can stand behind it, because you can see exactly what each deal is scored on.
Most qualification rollouts die in the training room. This one doesn't.
The framework gets taught in a workshop, everyone nods, and within a month the team is back to scoring deals however they did before. The framework was never the problem. Adoption was.
The Sales Qualification Engine solves adoption by building the standard into the CRM itself. A rep can't advance a deal without meeting the exit criteria. The score updates automatically. Qualification no longer depends on whether anyone remembers the training, because it's enforced in the system your team already works in every day.
We know it works because we run it on our own pipeline, where our close-probability accuracy sits above ninety percent. We don't sell a system we haven't proven on ourselves first.
This is built for a specific situation.
This is for you if
- You sell a considered offering with a cycle measured in weeks or months, not minutes
- You have a sales team of three or more and no internal RevOps function
- Your CRM is in place, but qualification lives in your reps' heads
- You can't project your quarter with confidence, and you know why
- You're ready to enforce a standard, not just suggest one
This probably isn't for you if
- You sell transactionally, with a short cycle and little qualification needed
- Your CRM isn't set up yet, or your deal data is too thin to learn from
- You want a methodology document your team can reference at their own pace
- You're not prepared to require your reps to work inside a new standard
One fixed price. Everything the system needs to run.
- Commercial diagnosis + Gap Report $1,500
- Custom Qualification Playbook $1,200
- CRM configuration & enforcement $2,500
- Live training + manager cheat sheet $900
- 14-day adoption check $600
- Total value $6,700
Your investment
$3,500 USD
Split in two: half to start, half when your configured CRM is delivered.
Every quarter you wait is another quarter you can't predict.
The system takes three weeks to install. The cost of not installing it runs every day until you do: hours your team spends on deals that won't close, and a forecast you present without believing. A considered sale is long enough already. Another quarter scored on instinct is another quarter you reach the end of and find out what you had, instead of knowing going in.
Questions, answered.
07 entries
We've tried rolling out a sales methodology before and it didn't stick. Why is this different?
Because this one is enforced in your CRM, not taught and left to willpower. A rep can't move a deal forward without meeting the criteria, and the score updates on its own. Adoption is built into the system they already work in, and we verify it's sticking fourteen days after rollout before we call the job done.
Is three weeks actually realistic?
Yes, because the scope is fixed. One framework, one pipeline, one CRM, one team. We pull your closed deals to build the criteria, configure the system, train your people, and check adoption. Anything outside that scope we tell you upfront.
MEDDIC, SPICED, or another variant, how do you decide?
In the diagnosis, from your own closed deals, not from preference. The framework is chosen for your sales cycle, your deal size, and how your buyers actually decide. The right one is the one that fits how you sell.
Will this work with the CRM we already use?
It's built on top of your existing CRM, not a replacement. We configure the system inside HubSpot, Salesforce, Zoho, or Pipedrive. Other platforms we assess case by case before you commit.
What do we need to have in place?
Admin access to your CRM, an executive sponsor, two to three reps available for the training, and a history of closed deals for us to learn from. That's enough to start.
What happens after the three weeks?
You own the system, the playbook, and the data. Some teams bring us back for a monthly deal review on the installed system, others run it themselves from there. Both work.
What's the investment?
$3,500, fixed. Half to start, half when your CRM is configured. The call is where we confirm the scope and the framework, at no cost and no obligation.
See which of your deals are actually real.
Book a thirty-minute call. We'll look at your pipeline together and show you where qualification is breaking down today. If the Sales Qualification Engine is the right move, we'll show you exactly what the three weeks look like. If it isn't, we'll tell you.